Volume 2: wakey wakey rise and shine

Whether you are a lawyer or not, if you have had dealings with the legal profession, or if you simply wish to try some refreshingly new ways of marketing, branding and selling yourself, then this eBook is for YOU!…

Calling all entrepreneurs, non-lawyers, professionals, lawyers, solicitors, attorneys and lawyers2b with a sense of humour and an interest in the following:

  • Would you like to know how to market, brand and sell yourself (i.e. YOU and your product / service) in this digital era successfully?
  • Would you like more ‘choice’, ‘change’ and/or ‘control’ in the direction of your career, business or life?
  • Would you like to generate £500,000+ of new client work enquiries this year?
  • Would you like to be entertained whilst being informed?

read on! …

Volume 2 introduces you to the first element of the ROAR model – Emotional Intelligence (EI), aka, self-awareness. It also  looks at ethics and introduces you to the concept of ‘ethicability’ (by Roger Steare). The Volume focuses on awakening your inner YOU, shows you how and lays the foundations for everything else which follows.

Buy The Naked Lawyer eBook Volume 2

wakey wakey rise and shine - the 1st element of the ROAR model

£12.50 (exc. VAT) Buy now

Fancy a sneaky peek inside?…


  • RIP – announcing the ROAR model
  • get a grip
    – a few home truths
    – simply the best
    – guru wisdom
    – phwoar them: sales begins with me
  • Big Rocks
    – whizzy work
    – fizzy family
    – lolly leisure
    – pmt
  • emotionally intelligent or emotionally defunct?
    – what is EI?
    – who am I?
    – what will make me feel happy & fulfilled?
    – why am I doing what I’m doing?
    – what gets my Big Rocks off?
    – self reliance reality check
    – how do I get to 4th base?
  • master of my own mutiny
    – delayed gratification
    – making the dream a lifestyle reality
    – a formidable ‘ME’ strategy & plan
    – BHAGs in a row
    – mission possible
    – vision laughable
  • ethicability unleashed
    – ethicability – what’s all that about?
    – conflicts of DIP
    – deciding what’s right
    – the ‘ME’ code of conduct
    – c-c-c-courage
    – RIP – ‘no regrets. I lived life full on!’
  • weird mindset, wicked attitude
    – positively mind-blowing
    – my attitude SUUUCKS
    – motiv8tion
    – a PEE Poor Work Ethic
  • after dark activity
    – myths & predictions about lawyering
    – naked lawyer activity – a study worth casing
    – ROAR steps
    – ROAR tips
    – ROAR quiz
  • ROAR summation
    – be happy – be who you are
    – what’s next?
    – get in touch
    – get naked

Buy The Naked Lawyer eBook Volume 2

wakey wakey rise and shine - the 1st element of the ROAR model

£12.50 (exc. VAT) Buy now


…Having knowledge in the 21st century was/is going to be about survival as we move toward singularity…

…Tom Peters goes on to suggest that

Ninety per cent of white-collar jobs as we know them (and, ultimately, 90 percent of all jobs as we know them) will be disembowelled in the next 15 years. Done. Gone. Kaput. Between the microprocessor, 60/60/24/7 connectivity, and outsourcing to developing countries, the developed nations’ white-collar jobs are… doomed. Time frame? Zero to 15 or 20 years.

Seems like we’ve got a decade to get our [bleep] together!

….I hate to break it to you but, whether you like it or not, sales begins with you.
It begins in YOUR mind, YOUR heart and YOUR gut.

Sales does not begin with a product at ‘the law firm’ nor does it begin with ‘the firm’, or ‘the marketing lady’, or the ‘business development guy’, or the outsourced agency and certainly not solely with ‘the partners’.

How do I know this?

I’ll let you into a secret…

… It is my personal belief, bold opinion and suspicion, that rainmaker lawyers have better sex! …

… Rainmaking is purely about confidence…seduction…performance…delivery…and follow on.

Whether you’re a poor rainmaker or an extraordinary rainmaker will depend on your thoughts, feelings and actions. It goes something like this:

…You may be at a point where you feel you need to re-invent yourself and find again what interests you. If you are, let me help you. You’re someone who is on the way from where you were to where you’re going. And if you’re smart, which of course you are, you will no doubt ask yourself …

RIP to XXX rave reviews…


The Naked Lawyer eBook is absolutely unique… there is nothing in the market place to compare, like for like, at present…

It is an unabashed mix of brutal honesty and sexiness combined with a practical, educational and innovative sales model…

It aims to surprise, inspire and delight from start to finish.

Reading The Naked Lawyer, carrying out the ‘after dark activities’ suggested within it and the VALUE of the information shared would be the equivalent to attending multiple fragmented workshops (online or offline) over 3-5 days – minimum!

You can figure out the likely cost of that for yourself.

Buy the full box set, all 12 volumes, RIP to XXX, and you will save yourself a heck of a lot of spondulicks!

Buy The Naked Lawyer eBook Volume 2

wakey wakey rise and shine - the 1st element of the ROAR model

£12.50 (exc. VAT) Buy now

Buy The Naked Lawyer eBook now

RIP to XXX: complete box set, all 12 Volumes, the full ROAR model...

£20.00 (exc. VAT) Buy now

The Naked Lawyer: RIP to XXX Paperback Book.
(Please note you will be transacting with Ark Conferences Ltd as Supplier and subject to its terms and conditions)

Get 15% off RIP to XXX Paperback Book with every RIP to XXX eBook order.
Enquire for details: +44 (0)113 2444228

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