Volume 4: getting under your skin

Whether you are a lawyer or not, if you have had dealings with the legal profession, or if you simply wish to try some refreshingly new ways of marketing, branding and selling yourself, then this eBook is for YOU!…

Calling all entrepreneurs, non-lawyers, professionals, lawyers, solicitors, attorneys and lawyers2b with a sense of humour and an interest in the following:

• Would you like to know how to market, brand and sell yourself (i.e. YOU and your product / service) in this digital era successfully?
• Would you like more ‘choice’, ‘change’ and/or ‘control’ in the direction of your career, business or life?
• Would you like to generate £500,000+ of new client work enquiries this year?
• Would you like to be entertained whilst being informed?

read on! …

In this Volume 4, I reveal why and how to devise your personal brand and align it with your firm brand – your ‘Brand,Me’ and ‘Brand,Firm’.

Fancy a sneaky peek inside?…

contents

• slowly, slowly, catch a nichey
– naked guide
– phwoar!
– rock ‘n’ rolling from bland to brand

• what’s in a name?
– from sweet rose to crapbag
– get you digging me!

• personal brand creation
– what’s in a brand?
– let’s get emotional
– in essence I promise you ROAR value
– my ‘Brand,Me’ secret exposed

• brand unstable?
– think nuts! just grab ’em
– ‘Brand,Me’ and ‘Brand,Firm’
– brand un…convention…ally

• ‘Brand,Me’… everywhere!
– making ‘Brand,Me’ count
– trump crumbling ivory towers

• after dark activity
– think ‘sexy legs’ brand
– naked lawyer activity – a study worth casing
– ROAR steps
– ROAR tips
– ROAR quiz

• ROAR summation
– a new ‘Brand,Me’ in law law land
– what’s next?
– get in touch
– get naked

excerpt

… I have previously mentioned that we should consider ‘Me,Inc.’, aka, ‘Brand,Me’ despite the fact that we are ‘betrothed’ to ‘the firm’. Inevitably, working so darn hard to become a part of ‘the firm’ we invariably allow our role, such as ‘lawyer’, or ‘trainee solicitor’, etc. to define us – a ‘general’ identity shared by many.

Which is wrong. It simply is not good enough for YOU!…

… A personal brand is something that each of us can relate to because it is what other people see as a reflection of our individual identity and values. Arguably, each and every one of us has a personal brand, whether we like it or not.

If you’re smart (which you are of course), you’ll create the one you want, massage it, manage it, take control of it… and exploit it….

…at the forefront of my cunning plan in devising my personal brand was the thought, ‘How do I win business on the strength of my personal brand?’

The secret?…

RIP to XXX rave reviews…

vfm…

The Naked Lawyer eBook is absolutely unique… there is nothing in the market place to compare, like for like, at present…

It is an unabashed mix of brutal honesty and sexiness combined with a practical, educational and innovative sales model…

It aims to surprise, inspire and delight from start to finish.

Reading The Naked Lawyer, carrying out the ‘after dark activities’ suggested within it and the VALUE of the information shared would be the equivalent to attending multiple fragmented workshops (online or offline) over 3-5 days – minimum!

You can figure out the likely cost of that for yourself.

Buy the full box set, all 12 volumes, RIP to XXX, and you will save yourself a heck of a lot of spondulicks!

Get 15% off RIP to XXX Paperback Book with every RIP to XXX eBook order.
Enquire for details: +44 (0)113 2444228